• Huge European online bookmaker
  • Over 12,000 different markets available
  • Essential account for football fans

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Betsson Bookmaker Review

Betsson is a publicly listed online sports book with headquarters in Malta. Fredrik Sidfalk, Henrik Bergquist, and Anders Holmgren founded the company in 2001 and since it’s beginnings, Betsson has expanded and grown to boast some of the fastest and most secure pay outs, as well as a full assortment of poker, casino, and instant games, which compliments the sports markets that they offer.

Betsson’s parent company, BML Group Limited, is listed on the Nordic Stock Exchange, trading under the symbol BETS. Together with their parent company have over thirty years of experience in live and online sports gambling. The bookmaker serves the Swedish, English, Finnish, Czech, Turkish, Danish, French, Spanish, Italian, Greek, Peruvian, Serbian, Dutch, Hungarian, and Brazilian markets, offering sports betting and real money games to residents of these countries. They also provide support and website information in the aforementioned country’s languages. However, bear in mind that players from the Netherland are not accepted.

Previously, Betsson offered a standard sports book and a betting exchange, where bettors and punters could come together to buy and sell bets. However, they decided to close down their exchange in 2010. They continue to offer sports betting and currently offer over 12000 different markets to wager upon. The online exchange was the first of its kind, as it offered punters the ability to exchange bets live while the underlying matches were underway.

In 2011, Betsson accepted over 1.7 billion Swedish Krona in bets and they averaged roughly 9 million bets placed with them per day. In 2011, they announced that they would be entering the Chinese market. They plan to focus primarily on establishing and growing a presence in China and Asia in 2012. In order to establish a presence in Asia, Betsson acquired Betsafe who already has established themselves in the Asian market. The company is currently working with the Chinese government in partnership to offer its gambling services and markets to China. In addition to focusing on Asian markets, Betsson took a step to strengthen their English presence by signing on as a betting partner for Arsenal F.C.


Betsson offers many different sports and events to bet on. They offer over 12000 different markets and because they are such a global presence, there are few markets you won’t find here. At the bookmaker, you can bet on cycling events like the Vuelta Espana. You can wager on American Football, and hockey leagues like the Norwegian Eliteserien, the Swedish Hockey Allsvenskan, and Russian KHL. They even take exotic bets on things like the Miss World competition, and you can wager on UFC, Strikeforce, KSW, and Bellator.

You will also find plenty of specials involving Arsenal if you fancy a wager on the Premier League. Betsson provides a futures market on which player will accumulate the most assists in the upcoming Premier League season. The “most assists market” is one that is overlooked by many of the other sports books. You can also bet the over/under in terms of goals scored per team, and they have a decent market on handicapped Premier League winners.

Down the line, in the Championship, League 1, and League 2, the website provides extensive markets for promotion and relegation in addition to full match day and in-play markets for all the English Football Leagues. You will find similar in other countries, with the Belgian Jupiler League, the Brasileiro, the Dutch Super League, the Polish Ekstraklasa, Polish Supercup, and the Copa Sudamericana, Bolivian Liga Professional Apertura, and the Copa Argintina – just to name a few. In all, there are over 10,000 different bets you can make on football alone.

Languages and Currencies

As you would expect with a multi-lingual, worldwide sports book such as Betsson, they accept deposits, wagers, and cash outs in many different currencies. They accept deposits, bets, and cash out requests in Brazilian Real (BRL), Canadian Dollar (CAD), Czech Republic Koruna (CZK), Danish Krone (DKK), Euros (EUR), British Pounds Sterling (GBP), Hungarian Forint (HUF), Norwegian Krone (NOK), Polish Zloty (PLN), Swedish Krona (SEK), and U.S. Dollars (USD). Deposit and cash out methods vary based on country and currency. Generally speaking, Betsson accepts credit and debit cards. They additionally take deposits by e-wallets (Skrill, NETeller), and allow for bank transfer, and Western Union.

If you have questions or concerns regarding acceptable deposit or cash out options, you can contact customer service via live help or by telephone at +356 22 60 3000. As per the terms and conditions, all customer funds held on deposit are kept separate from their operating account. Because they segregate their funds, your money is guaranteed to be safe.

Welcome Bonus Offer

Betsson provides various welcome bonuses and offers, but these bonuses, which include free bets, cash back, and the refunds for losing bets vary based on your location. Currently, new European customers opening an account benefit from a 100% deposit match in addition to two free bets. English customers desiring to open an account do not currently have a welcome offer. However, regardless of where you live, they send out regular bonuses and specials.

Final Thoughts

Betsson supports more currencies and languages than most of the other online sports books. They are quite reputable and their odds are reasonably decent. If you live outside of Europe and the UK, this is one of the online bookies you should be doing business with. European and English punters are well served in having an account with a small balance ready to go, as they provide some of the most extensive football markets available today.

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site summary

US Players No
Site founded 2001
License Malta
Bonus 100% Up To €75
Bonus Rollover 10x
Last Updated 07/01/2021
Mobile Compatible Yes

pros & cons

  • Takes bets on a vast array of niche markets
  • Accepts multiple languages and currencies
  • Very fast live support
  • Bonus rollover is very high

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