Endorsed by six-time Grand Slam men’s singles champion Boris Becker, Youwin is a relatively new name on the online sports gambling scene but its parent company, Winunited Limited, has operated various online bookmaker brands for many years.
Visit Youwin’s website and the tennis player whom the world knows as Boom Boom serves up special offers and advice that the online bookmaker that he is endorsing provided him with his best sports betting experience ever. Certainly Youwin’s website creates a good first impression, with a famous face inviting one to open an account and both the colour scheme and typography conveying a sense of professionalism.
Becker has signed a five-year contract to serve as Youwin’s brand ambassador, a deal that sees the well known German feature at the centre of the online bookmaker’s marketing efforts as it looks to push further into its established markets of Canada, Germany, Turkey and the United Kingdom.
One of their most popular promotions was Boris Becker’s Dream Car Challenge, which provided clients with a chance to win a Mercedes E Class Cabriolet just by placing a €5 bet. Similar promotions are run throughout the year, all one needs to do is to signup for a Youwin account to receive the emails that contain all the relevant details.
That is enough about Becker for now. Youwin does not have an app as such but it has developed a mobile-friendly website that is every bit as responsive as the one that one accesses via a computer. It is very slick and easy on the eye, with the black, white, red and grey colour scheme being a hit.
Youwin has been aggressive since entering the online sports gambling market and its landing page does the hard sell very well, promoting its special offers and asking visitors to input their email address and name to start the account activation process. It gives off a professional vibe.
In the rest of this review we will look at Youwin’s wagering options, its bonuses, its security and licensing, how it treats professional and recreational punters and its banking practices, before providing an executive summary.
Youwin does not have the exhaustive range of sporting options that some online bookmakers offer, with its sports menu at the time of this review comprising only 15 items. In-keeping with its main markets of Canada, Germany, Turkey and the United Kingdom, it has a top sports menu that features basketball, football, ice hockey and tennis.
Spend anytime on an odds comparison website that showcases Youwin’s odds and one will notice that they like to top dress the prices that are available generally, particularly on major events. Youwin offering the top odds about a hot option happens too often for it to be a fluke. Clearly it’s the marketing strategy – or at least one of them – to offer the best price about popular marquee bets such as, say, Barcelona to beat Real Madrid in an El Clasico game.
Youwin’s live betting system has the same look and feel of the rest of its website, with the added extra of graphical representations during matches in sports such as American football where it is possible to show where the ball is in play. Any live system worth its salt has to be fast, otherwise punters are not able to get on their bets because either the odds change or the market gets closed. The in-play system passes this test with flying colours.
Youwin’s landing page features a picture of Becker holding a chalkboard showing one of his testimonials and an offer of a free bet worth £10, or the equivalent in one of the other currencies that they accept. One can use the free bet to place either sports or casino wagers on the website but one must clear as many obstacles as there are in a 400 metres hurdles race to withdraw funds associated with it. For example, one must rollover the amount of one’s free sports bet 10 times at odds of least 1.50 and some markets, including Asian handicap, do not count towards any rollover requirement.
Also, the free bet is not open to residents of Albania, Armenia, Azerbaijan, Belarus, Bosnia and Herzegovina, Bulgaria, Burkina Faso, Croatia, the Czech Republic, Estonia, Georgia, Hungary, Latvia, Lithuania, Macedonia, Moldova, Poland, Portugal, Romania, Russia, Serbia, Slovakia, Ukraine and Vietnam. Youwin bars residents of Bulgaria, France, Hungary, Lithuania, the Netherlands, Russia, Serbia, Slovakia, Slovenia, Spain, Ukraine and the United States of America from opening any accounts with it.
Security and Licensing
Youwin’s parent company, Winunited Limited, is authorised and regulated by the Malta Lotteries and Gaming Authority. Malta’s membership of the European Union is a plus, with the Mediterranean island being home to many online bookmakers.
Professional Versus Recreational Punters
The Boris Becker’s Dream Car Challenge promotion shows that Youwin is in the market for the recreational punter, as does its marketing ploy of top dressing the odds of its rivals on popular options. This book favours punters who are playing for fun rather those whose primary motivation is to win money.
Depositing and withdrawing money is easy for Youwin clients provided that they want to bet in one of a limited range of currencies. The bookie only permits clients to open accounts in American dollars, British pounds, euro or Turkish liras.
Youwin is one of the new kids on the online sports betting block. What it does it does well but its currency range is restrictive and so, too, is its product offering away from the top three or four sports. And there are other online bookmakers whose promotional offers are more captivating.