• Big advertising budget for promotions
  • Owned and backed by a reputable brand
  • Accepts players from most countries

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3.5 Star Rating Overall 3.5

Winner Sports Review

Winner is a relatively new name to the online sports betting industry, launching in the year that Hollywood actor Charlie Sheen went off the rails and dreamed up the Twitter hashtag of winning. The two events – Winner launching and winning becoming the Twitter hashtag of choice – were unrelated but one cannot help thinking of Sheen when thinking of Winner.

By marketing its products on major odds comparison websites, Winner has created awareness of its brand in a short space of time. But most punters will not know much about the company, it’s past, it’s present or it’s future.

Zirconium Gaming, a company registered in the twin-island nation of Antigua and Barbuda that lies between the Atlantic Ocean and the Caribbean Sea, operates the site, which had an online casino before it ventured into sports gambling. The parent group of Zirconium Gaming is Redfinger Trading.

The sports betting service has been operational since 2013 and it would appear that its odds are the same as those of TitanBet, which also uses Playtech products. Their odds are not quite as competitive as the industry average level but that is something that may change over time.

Upon arrival at the website, one is presented with a series of options. It is clear from the landing page that sport is only one part of its package and, perhaps understandably given that it has operated in the casino space for a much longer period of time, the feel that the page gives one is not that of a major sports bookmaker.

Winner’s sports website is perfectly fine to navigate – it has not reinvented the wheel in terms of design – but it does not look as slick as some of the other cookie-cutter portals in the market place. It could do with some work.

The mobile-friendly version of the sports website is very usable and it offers an app designed for both iPhone and iPad devices that was updated last in October 2013. The responsive web design for Android users also looks very sleek and user friendly.

In the rest of this review we will look at Winner’s betting options, its bonuses, its security and licensing, how it treats professional and recreational punters and its banking practices, before providing an executive summary.

Gambling Options

Winner offers a typically exhaustive range of sports wagering options, with more football markets than any reasonable punter could expect. If one cannot find something on which to bet on at the website, one is not trying hard enough.

Judging by the positioning of items on the home page of the Winner website, the bookmaker takes servicing punters in Ireland and the United Kingdom particularly seriously. Most of the prime real estate is devoted to plugging sports bets that would be of most interest to Irish and British clients.

One click away from Winner’s website home page is its live betting system. One thinks that it kind of falls between two stools. It is graphical but it does not have the aesthetic appeal – some might say wow factor – of some of its rivals’s systems and it is not as stripped down and fast as it could be. With live in-play systems, it is probably best to be one thing or another and not fall into the trap of being both.


It pays to bet with Winner, or so the bookmaker’s marketing spiel says. Sign up for an account, and get a tasty welcome bonus.

Security and Licensing

Winner is licensed and regulated by Antigua and Barbuda’s Financial Services Regulatory Commission. With a focus on the European market – especially the British Isles – and nowhere near as much history in the business as, say, the Big Three of Coral, Ladbrokes and William Hill, one can understand why this book may be seen as a risky choice for punters when there are so many options closer to home.

Professional Versus Recreational Punters

Like most online bookmakers, Winner is much more interested in attracting recreational punters than professional ones.

Banking Practices

Winner allows punters to open accounts in American dollars, Australian dollars, British pounds, Canadian dollars, Danish kroner, euros, Norwegian kroner, Swedish kronor, South African rand and Swiss francs. Winner does not accept punters from Afghanistan, Antigua and Barbuda, Bahamas, Barbados, Belgium, Belize, Bulgaria, China, Cuba, Cyprus, Denmark, Dominica, Estonia, France and its territories, Greece, Grenada, Guyana, Haiti, Hong Kong, Jamaica, Iran, Iraq, Israel, Italy, Libya, Macau, Montserrat, Netherlands Antilles, the Philippines, Saint Kitts and Nevis, Saint Lucia, Saint Vincent and the Grenadines, Serbia, Spain, Sudan, Suriname, Syria, Trinidad and Tobago, Turkey and the United States of America and its territories. Winner offers the usual array of deposit and withdrawal options.

Executive Summary

Winner is one of the new kids on the sports gambling block and, while it has everything that one would expect of a online sports bookmaker, the case for choosing it over some of its more established competitors is weak, at least for now.

Click Here To Join Winner Today

16 thoughts on “Winner Sports”

  1. Nancy Jones

    Seen some reviews complaining about the welcome bonus but my experience couldn’t be more opposite. Everything was as advertised and I received the bonus almost instantly after signing up. Great odds and customer service if you have any problems.

  2. Paul Jackson

    Can’t fault the service provided by Winner.com. Easily my favourite sports betting website. In play is great and it is easy to deposit.

  3. Karen Martin

    Had a big of a problem when I started gambling more money than I can afford. Contacted the team at winner and they were more than happy to self-exclude me from the site and they previously offered me deposit limits and advice from gambleaware.com. Brilliant company to deal with

  4. Sarah Garcia

    Easy to use and they offer live streams for horse racing, which can go full screen.

  5. David Roberts

    Reminds me of the Bwin bookie but Winner is easily better.

  6. Jennifer Parker

    5 out of 5 in my eyes. Never had any problems

  7. Lisa Patel

    Can use moneybookers to deposit and withdraw funds. This is great and makes payment so much easier

  8. Elizabeth Carter

    Accept every payment method under the sun. Will be taking gold pieces next! Good £50 sign up bonus but it is important to remember that the minimum odds also have to be 1.5 for each of your qualifying bets.

  9. Ronald Lee

    Stop using Paddy power after they cancelled my account. I used the site whilst on holiday in Romania and apparently this was enough for the to suspend my account. Tried to get it reopened but they wanted me to send a copy of my passport and a recent utility bill so naturally I had to find a new bookie. Found winner through an offer comparison site and signed up. Bonus was the best I could find.

  10. John Wong

    winner is the winner for me. Great bookmakers with the best prices online.

  11. Richard Evans

    Dont do best odds guaranteed like other bookmakers

  12. Thomas Bell

    Wasn’t impressed that you can’t live chat to a customer service assistant without signing up first. Apart from that they have good offers and is easy to navigate

  13. Anthony Williams

    Doesn’t support US betters so I can only use it when in the UK. Apart from that I love the site for betting on EPL games. And the 400% sign up bonus (try code MAXFREE) is ridiculous.

  14. Robert Moore

    Good site to bet with becasue it is easy to use and they have a good range of markets however they dont have many in play options to my knowledge.

  15. Kenneth Stewart

    Good bookmakers. Offer competitive odds and always give out customer offers. Had some issues with the intial sign up bonus but customer service people fixed it for me. Live chat is so helpful.

  16. Michelle Taylor

    Like that they have a 5-fold accumulator cash back offer so if one lets you down you get your stake back

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site summary

US Players No
Site founded 2013
License Antigua and Barbuda
Bonus 100% up to £200
Bonus Rollover 8x
Last Updated 08/11/2015
Mobile Compatible Yes

pros & cons

  • Very nice site design and layout
  • Looks great on Android, iPhone and iPad
  • Simple yet fair deposit bonus - worth taking
  • Huge brand and big ideas for player promotions
  • Odds are not as good as Bet365 or BetVictor
  • Traditionally a casino brand with no sports experience

payment methods